Day: May 10, 2023

Dr. Mira Ray
May 10, 2023

R&D as a Path to Value and New Products

Many think of R&D as rigidly directed to iterate a new product or improve old ones. But a different view holds that R&D can be a path to new value. It can shape customer expectations of quality and "what's next", directly impacting the customer experience and expanding your business model to new products and services.[...]