Building a business is challenging enough in itself.  But when entrepreneurs are pushing a novel, radical or disruptive technology, classic confirmation bias is an additional challenge they must face.  StrongRelated: Don't Let Confirmation Bias Derail Your Startup Plans Bias shouldn't creep into the research methodology Large organizations have the luxury of enough data to experiment and base decisions on.Fighting the devil within Find an individual who can play devil's advocate to fight the devil o[...] - via Akram Tariq Khan @ entrepreneur.com